Balancing a career as a full-time trainer and class instructor around my daily training schedule out on the bike literally leaves me running around both in and out of the gym. Although my clients are great at "keeping me on my toes," at the end of the day, there is no question that my feet just simply hurt!
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One of my teammates recommended that I touch base with Swiftwick, a small Tennessee-based company with products developed by athletes to bridge the gap between everyday wear and performance for active individuals. I had the opportunity to visit with the Swiftwick folks this year at Interbike, at which point Mary Beth (a fabulous spokeswomen and athlete) gave me a true introduction to their product. Although since then, I have had the opportunity to wear various cuts and styles of their socks (which I ride most comfortably in daily), I am most excited about their compression technology--one which keeps me on my feet at work.
.Basic physiology tells us that for the most part (and on healthy individuals), the heart pumps blood to all the extremities as equally as it can. Gravity, however, causes blood to pool in the lower legs and feet causing the gamut of complications from thrombosis to leg cramps to spider veins. Elevating the legs and feet may alleviate the pain or swelling temporarily, but it often returns after a few hours of constant standing or walking--especially for those individuals that remain on their feet for the majority of the day.
.This is where the use of Swiftwick compression socks can be extremely beneficial. By compressing the surface veins, arteries and muscles, the circulating blood is forced through narrower channels. The arterial pressure is increased, causing more blood to return to the heart and less blood to pool in the feet--aiding recovery after workouts and putting the spring back in your step as the day wears on!
.Thank you, Swiftwick, for a truly awesome American-made product--supporting active individuals, myself, and cyclists all over the country.
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